Terra LLC

Sales & Marketing

Pool

We will analyze market positioning, the market mix and all marketing and sales strategies required to drive revenues of the property. Each hotel/resort is marketed under its own specific strategic plan with emphasis on:

 


 

 

  • annual sales & marketing plans procurement

  • marketing concept development

  • product development and positioning

  • internet marketing and website development/optimization

  • exposure to major travel websites

  • connection to internet booking engines

  • collaboration with national and international travel agencies

  • identification of customer

  • development and implementation of revenue/yield management programs

  • development of sales initiatives

  • marketing cost/benefit analysis

  • graphic design assistance

  • public relations

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